In order to further your reach and grow your customer base, businesses like yours should stay in contact with customers through a variety of channels. Reaching current and future customers frequently throughout their day will keep your company top of mind, making you their first thought when they need something. So how do you capture their attention when they get home after a long, tiring day? By being the first thing they see on their social media feed. Continue reading this blog post from the experts at Consumer Focus Marketing to learn the importance of social media marketing for your business.
The Importance of Social Media Marketing for Small Businesses
Social media is a crucial marketing channel to keep in touch with your customers. Statista has collected data that show people spend an average of 2.5 hours per day browsing and scrolling social media! This makes social media an easy-to-access platform for advertising your company and its services. Being present on Facebook, Instagram, X, Linkedin, YouTube, and other channels is an excellent way to engage with your current and future customers. If you aren’t sure how best to leverage social media for your business, no problem! Consumer Focus Marketing can make your social media marketing extra fun by hosting giveaways, collaborating with other local businesses, and having contests that boost your Like count, positive reviews, and post engagement.
Our Clients’ Success with Social Media
If you need to blast out an important notice, social media is the place everyone is going to think to check. One of our clients had a major phone outage during the busy season—the first thing we did was put a notice on their Facebook page along with alternate ways for customers to get in touch with them. The homeowners who needed to reach them were immensely grateful for the quick and easy communication that they provided via their social media channels. Another great example of social media use was when an energy company had to adjust its delivery schedule. Rather than allowing their customers to stress and worry about a potential missed delivery, we crafted a social media post that updated everyone and let them know the company would arrive soon.
Related Post: How to Communicate with Customers in Times of Stress
Let Consumer Focus Marketing Help with Your Social Media Marketing
Social media is the fastest and easiest way to reach current and new customers with important information. Consumer Focus Marketing provides a variety of social media marketing services, including Facebook management, social media advertising, Instagram management, and customer review management. In addition to our social media offerings, we also provide total marketing strategy services, web design and development services, and much more. Let Consumer Focus bring you the best social media services the market has to offer—contact us today for a social media consultation.CONTACT US