Use it to your advantage to achieve goals and build your brand. I WANT TO LEARN MORE
1. Build my email list
Use your current customer list as a starting point. Then, cross-promote incentives for users to submit their email address, like a social media giveaway, to acquire more email contacts in your service area.
2. Boost my social media following
If you have a solid email list, use it to increase activity on other marketing channels! Promote your social media pages and incentives for customers to follow your page through email.
3. Drive traffic to my website
Email is a direct line to your customers and targets; use email campaigns to send them to your website to learn more about your services and increase sales leads.