June is National Propane Safety Month, and that makes this the perfect time to step back and take stock of your company’s approach to propane safety. At Consumer Focus Marketing, our propane industry experts are well-versed in all aspects of propane safety, and we excel in helping companies like yours communicate important propane safety information to your customers through your marketing efforts. While this type of communication does not replace your annual propane safety mailing, integrating propane safety information wherever possible makes it more likely that your customers will absorb it. Keep reading this blog to learn the top ways we recommend integrating propane safety into your marketing strategy!

Best Ways to Get Propane Safety Information in Front of Your Customers

Beyond your annual propane safety mailing, there are several ways that you can communicate propane safety information to your customers—especially during National Propane Safety Month! Here are our top picks:

Provide Propane Safety Tips & Guidance on Your Website

Creating a propane safety page on your website is a simple but effective way to make sure your customers have easy access to propane safety information whenever they need it. We can create a propane safety page that’s customized to your business and features educational videos from the Propane Education and Research Council (PERC) on topics such as what to do if there’s a gas leak and how to turn off a propane tank.

Make Posts about Propane Safety on Social Media

Another way to put information about propane safety right in your customers’ hands is through your social media pages. Sharing “bite-sized” chunks of propane safety information, especially during the month of June, will help keep it top of mind while also directing your customers to the propane safety page on your website. It’s a win-win! Not sure what to say? No worries—let us put our social media prowess to work for you.

Include Propane Safety Information in Your Emails

Last but not least, dedicating some space in your emails to propane safety will help ensure that you’re communicating this important information directly to your customers. Or why not send an email fully themed around propane and its summertime uses that also includes valuable propane safety information? Our team of email pros can help!

Related Post: Why Customer Mailings Are Important for Propane Companies

Ready to Get Started with Propane Safety Marketing? Contact Consumer Focus Now!

Don’t wait any longer to add propane safety information to your marketing strategy! Our team here at Consumer Focus Marketing is ready and eager to help you integrate the core values of National Propane Safety Month into your website, social media, and email marketing. Get in touch with us today for a free marketing consultation and see how we can work together to get propane safety information in front of your customers.

Categories: Marketing Strategy